Principle Records
Principle Records
PROJECT TYPE
Branding / Artwork
DATE:
2017
BRIEF:
Create a logo for a Bristol-based drum & bass label, alongside subsequent artworks for EP's and albums that they release
RESPONSE:
I created a brand that allows them to use a mark on iTunes art and other mediums without fear of scaling ruining the readability. The mark sits well on most artworks due to its lack of complexity, but still retaining recognisability.
The monogram uses negative space to form the two characters.
Bespoke typography accompanies the monogram that matches the stylisation of the monogram.
Logo in use lit up brightly at a Principle Records event in Motion Birstol.
Artwork for Impressions Vol. 1 - Listen Here
Artwork For Molecular's Dark Woods EP - Listen Here
Artwork for Grey Code's Fall From Grace/Node Fiber EP - Listen Here
Let's make something new together.