Ocean Sound

Ocean Sound

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PROJECT TYPE

Branding

DATE:

2018

BRIEF:

Create a brand identity for a small seaside town event/record label called 'Ocean Sound' to replace their existing identity.

RESPONSE:

Their existing identity was simply a wave, from this brief I wanted to focus more on the music side. I created a simple identity that features multiple logo variations that can be used as brand assets in posters etc, alongside an eye-catching colour scheme.

VariationsOS

The U and N are formed of waveform types (since, saw, square) to represent the different sounds within music, and as a reference to the ocean.

IconsOS

For social media platforms etc. I created these mini square logo assets, featuring the key logo element.

PosterMockup

A poster featuring strong use of the colour palette, brand assets and the logo situated at the bottom.